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Ecommerce Product Customization: Definition, Benefits, Examples & Shopify Apps
Let’s explore what product customization is, take a look at some product customization examples, and show you the best product customization software. […]

How to Create Product Listing Pages That Actually Convert (8 Examples Inside)
In this article, we’re going to go over the best way to organize product listing pages, the essential elements of a category page, and more. […]

GAP’s Marketing Strategy in 2025: Reinventing Heritage for the TikTok Era
Explore GAP’s 2025 marketing strategy, blending nostalgia, TikTok trends, and AI-driven personalization to reconnect with Gen Z. Discover how their viral “Better in Denim” campaign, smart website design, and loyalty program are driving growth and engagement in today’s competitive retail landscape. […]

10 Creative Black Friday Campaigns to Inspire Your Upcoming Black Friday Deals
Let’s dive into 10 creative Black Friday campaigns that captured attention. These examples will inspire your own creative twist on your Black Friday promotions. […]

100 Black Friday Email Subject Lines to Maximize Open Rates in 2025
In this article, we’ve compiled 100 real-life Black Friday subject line examples that can help boost your open rates in 2025. […]

What is Split URL Testing and How It Can Improve Your Conversion Rates
Learn what Split URL testing is, how it differs from A/B testing, and how to easily set it up with OptiMonk to boost your website’s performance. […]

16 Black Friday Email Campaigns That Stand Out and Maximize Sales
In this article, we’ll share 16 standout Black Friday email examples and show you the elements that make them irresistible. […]

Everything you need to know about popups
Learn everything about popups with our comprehensive beginner’s guide.
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What Are the Most Important Popup Statistics in 2025?
In this article, you’ll discover 18 crucial website popup statistics that will help you create high-converting popups. […]

22 Famous Websites with Popups (And Why You Should Use Them Too)
In this blog post, we’ll dive into how website popups work and take a look at 22 famous websites that are successfully using popups to engage their visitors. […]

Rhode Marketing Breakdown: How Hailey Bieber Built a Skincare Empire
In this breakdown, we’ll dive into the marketing strategies used by Hailey Bieber’s skincare brand, Rhode. […]

How Do Popups Affect Your Website Speed? A Comprehensive Popup Speed Test Study
We examined the speed performance of some of the most popular popup software to find out how much of an impact popups have on your website speed. […]

27 Ecommerce Conversion Rate Optimization Statistics You Need to Know in 2025
We’ve analyzed our own data from 18,000 ecommerce websites over the past year and compiled the most critical conversion rate optimization statistics for 2025. […]

Popup Design Playbook: 35+ Stunning Examples, Templates, and Tips
There are good popups and bad popups. What tells them apart? Here’s an ultimate guide to the best popup design with examples and best practices. […]
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