Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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How to Build a Personalization Framework That’s Scalable
In this article, we’ll show you a personalization framework that you can easily follow and a step-by-step guide on how to use it for your own ecommerce business. […]

12 Things You Might Not Know You Can Do with OptiMonk
OptiMonk has many industry-leading features and tools to allow you to display personalized messages to a targeted audience. Here are 12 things OptiMonk can do. […]

SNOW® Teeth Whitening Marketing Strategy: How They Built A $100M Brand
Over 13 million people shopped SNOW® products in 2021 alone. What did they do right? Let’s take a look at their marketing strategy! […]

9 Best Giveaway Ideas to Grow Your Business in 2025
In this article, we’ll share social media and Instagram giveaway ideas, and also giveaway ideas to capture more leads. […]

Bloom & Wild’s Marketing Strategy to Become The 2nd Fastest-Growing Startup
Let’s explore the marketing strategy that Bloom and Wild used to become the UK’s 2nd fastest-growing startup and raise $102 million of investment capital. […]

How to Build Your Website Personalization Strategy
In this article, we’ll go over how to develop a website personalization strategy for all your personalized campaigns. […]