Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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How MotionGrey Generated 12,713 New Email Sign-Ups With Gamification
In this case study, we’ll explore how MotionGrey overcome their email list growth challenges and achieved 12,713 new email sign-ups. […]

How to Optimize Ecommerce Landing Pages Using AI
Let’s learn how you can use AI (artificial intelligence) to create the perfect landing page for your ecommerce store in 2025! […]

What is User-Generated Content? And How to Use Ecommerce UGC?
In this article, we’ll cover the basics of user-generated content and take a look at how 5 top ecommerce brands use UGC. […]

How to Use OptiMonk as a SaaS Business (A.K.A. How We Use It)
In this article, we are unveiling valuable insight into how we tackle our own issues and address these challenges with our own product. […]

25 Tips to Increase Ecommerce Conversions in 2025
In this article, we’ll go over 25 tips to increase your conversion rate and bring more revenue to your online store. […]

Customer Acquisition Cost: How to Calculate & Improve it in 2025
Let’s explore the concept of CAC, the factors that affect it, and practical steps you can use to improve this critical business metric. […]