Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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6 Best Gamification Examples in Marketing to Inspire You
In this article, we’ll explore the best gamification examples in marketing, providing real-world examples and insights to boost your next campaign. […]
Ecommerce Conversion Funnel: Everything You Need to Know to Optimize Your Funnel
In this article, we’ll break down the ecommerce conversion funnel step-by-step, offering practical tips, real-world examples, and advanced strategies. […]
Pop-Up Marketing: Tips & Best Practices to Boost Conversions in 2025
If you’ve been wondering how to make pop-ups work for you, you’re in the right place. In this article, we’ll discuss the essentials of pop-up marketing. […]
Liquid Death Marketing Breakdown: How They Became a Billion-Dollar Brand
In just a few years, Liquid Death has achieved a $1.4 billion dollar valuation. Want to know the secret to their success? Let’s get into it! […]
A/B Testing Tools Comparison: Find the Best Fit for Your Business
In this article, we’ll guide you through everything you need to know to choose the best A/B testing tool for your business and share the best A/B testing tools available. […]
10 Best WordPress A/B Testing Plugins to Use in 2025
Considering the popularity of WordPress as a website-building platform, we’ve decided to explore the top 10 A/B testing plugins for WordPress. […]
