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Starface
Marketing Breakdowns
Anna Varga

Mastering Gen Z Marketing: The Starface Strategy Behind the Pimple Patch Phenomenon

Explore Starface’s iconic star-shaped pimple patches and gentle skincare that shrink blemishes fast while celebrating self-expression. Limited editions and bundles available. […]

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Anna Varga December 5, 2025
coach
Marketing Breakdowns
Anna Varga

Coach Brand Marketing: Winning Strategies for Luxury, Digital Growth, and Consumer Engagement

Explore how Coach reinvented its brand with powerful digital marketing, product innovation, influencer collaborations, and a seamless customer experience. […]

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Anna Varga November 28, 2025
Nugget Comfort
Marketing Breakdowns
Anna Varga

Nugget Comfort Marketing Strategy: How They Grew Without Ads or Discounts

Discover how Nugget Comfort grew a cult DTC brand without ads or discounts—through community, storytelling, smart design, and authentic customer engagement. […]

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Anna Varga November 21, 2025
banner
Marketing Breakdowns
Anna Varga

Beyond Yoga Marketing Breakdown: How a $130M Brand Is Quietly Disrupting Athleisure

Discover how Beyond Yoga built a $130M athleisure brand through smart marketing, data-driven personalization, and SEO-optimized collection pages. Learn their strategies for paid media, email, and influencer growth. […]

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Anna Varga November 14, 2025
Banner
Marketing Breakdowns
Anna Varga

Vital Proteins Marketing Strategy: How the Collagen Brand Became a $13M DTC Wellness Powerhouse

Discover how Vital Proteins built a $13M DTC brand by turning collagen into a daily habit. Learn their marketing strategy, from influencer partnerships and paid ads to SEO, email, and conversion tactics. […]

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Anna Varga November 7, 2025
pura marketing breakdown
Marketing Breakdowns
Barbara Bartucz

Pura Marketing Breakdown: How a Smart Scent Brand Turned Fragrance into a Lifestyle Movement

Discover how Pura turned the humble air freshener into a smart home must-have, blending design, function, and lifestyle for 9,000% growth in just one year. […]

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Barbara Bartucz October 31, 2025
BARK marketing breakdown
Marketing Breakdowns
Anna Varga

The BARK Marketing Strategy: Building an Empire of Loyalty, Humor, and Personalization

See how BARK connects with dog owners on an emotional level, blending fun, personalization, and creativity to redefine the pet industry. […]

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Anna Varga October 24, 2025
Banner
Marketing Breakdowns
Anna Varga

Decoding Overtone’s Marketing Strategy: How Innovation and Inclusivity Drive Success

Discover how Overtone Haircare grew from $7M to $15M through innovation, inclusivity, and smart marketing—combining AI-powered ads, influencer campaigns, and optimized website experiences to boost conversions and loyalty.
[…]

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Anna Varga October 17, 2025
MILK banner
Marketing Breakdowns
Anna Varga

How Milk Makeup Built a Beauty Powerhouse Through Bold Strategy and Authenticity

Discover how Milk Makeup is reshaping beauty with its bold, inclusive, and creative approach to self-expression. […]

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Anna Varga October 10, 2025
Paula's Choice marketing breakdown
Marketing Breakdowns
Barbara Bartucz

Paula’s Choice Marketing Breakdown: Turning Science into Skincare Success

Discover how Paula’s Choice grew from a 1995 startup to a $2B Unilever brand through transparency, education & science-driven marketing. […]

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Barbara Bartucz October 3, 2025
Cover
Marketing Breakdowns
Anna Varga

Firebelly Tea: A Modern Marketing Strategy for Reimagining the Tea Industry

Firebelly Tea is reinventing the tea industry with sustainable blends, smart ecommerce strategies, and personalized customer experiences. Discover how their modern marketing approach drives loyalty, sales, and growth. […]

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Anna Varga September 26, 2025
GAP marketing breakdown banner
Marketing Breakdowns
Anna Varga

GAP’s Marketing Strategy in 2025: Reinventing Heritage for the TikTok Era

Explore GAP’s 2025 marketing strategy, blending nostalgia, TikTok trends, and AI-driven personalization to reconnect with Gen Z. […]

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Anna Varga September 19, 2025
Blueland
Marketing Breakdowns
Anna Varga

Blueland Marketing Breakdown: A Masterclass in Sustainable Ecommerce

Blueland’s eco-friendly strategy drives growth with smart ecommerce and mission-driven marketing. […]

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Anna Varga September 12, 2025
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