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- 20 Best Free Shopify Apps to Use in 2025
20 Best Free Shopify Apps to Use in 2025
-
Barbara Bartucz
- Ecommerce
- 6 min read
Table of Contents
Looking to take your Shopify store to the next level with free Shopify apps? Look no further!
In this comprehensive guide, we’ll explore 20 of the best free Shopify apps to elevate your online store.
These powerful tools can help you with everything from increasing conversions and boosting sales to improving customer experience and streamlining operations.
Whether you’re a seasoned entrepreneur or just starting out, these Shopify apps can equip you with the functionality you need to succeed in the ever-evolving world of ecommerce.
Let’s get started!
How did we select these apps?
Before we dive in, let’s talk about how we chose these apps. We didn’t just pick them randomly—we carefully evaluated each one based on three key factors:
Features – Does the app offer a solid set of tools that make it worth using? We looked at what each app brings to the table and how well those features meet users’ needs.
Ease of use – No one wants to struggle with a complicated interface. We prioritized apps that are intuitive, user-friendly, and require minimal learning time.
Functionality – An app can have all the features in the world, but if it doesn’t work smoothly, what’s the point? We made sure these apps deliver reliable performance and do what they promise.
With that in mind, let’s check out the top picks!
20 best free apps for your Shopify store
With over 10,000 Shopify apps to choose from, where do you even start? Right here—we’re taking a look at the 20 best free Shopify apps and exploring their features.
| App name | Key features |
|---|---|
|
OptiMonk |
|
|
Shopify Search & Discovery |
|
|
Cartly Slide Cart Drawer |
|
|
AI ChatGPT Description: ST |
|
|
Judge.me AliExpress Reviews |
|
|
Pumper Bundles Quantity Breaks |
|
|
Upsell Koala: Volume Discounts |
|
|
Booster: Page Speed Optimizer |
|
|
GemPages Landing Page Builder |
|
|
Rapid AI Search Bar & Filter |
|
|
ReConvert Post Purchase Upsell |
|
|
Fera Product Reviews App |
|
|
Dropshipman: Easy Dropshipping |
|
|
PostShip Order Tracking |
|
|
Smile: Loyalty & Rewards |
|
|
PushOwl: Web Push & Email |
|
|
Omega Facebook Messenger Chat |
|
|
Klaviyo: Email Marketing & SMS |
|
|
Printful: Print on Demand |
|
|
Doc 404: Broken Links Repair |
|
1. OptiMonk: Popups, CRO, A/B Testing
Our first (and most obvious) choice when it comes to the best free apps is our very own: OptiMonk.
OptiMonk can be your one-stop shop for popups, A/B testing, and conversion rate optimization (CRO). With OptiMonk’s forever-free plan, you can easily turn your website visitors into loyal customers.
Let’s see how OptiMonk can help you…
1. Craft compelling popups that convert
- Drag-and-drop builder: Design beautiful, on-brand pop-ups with ease using OptiMonk’s intuitive drag-and-drop builder. No coding required!
- A multitude of popup types: Go beyond the basic email signup popup. Choose from a variety of popup formats and target visitors at the perfect moment in their shopping journey with exit-intent popups, scroll depth triggers, and timed popups.
- Target the right audience: Personalize your popups to resonate with specific customer segments. Target by product category, previous purchase history, browsing behavior, and more for maximum impact.
- Offer irresistible incentives: Motivate visitors to take action with enticing discounts, free shipping offers, early access to new products, or exclusive content downloads.
2. Master A/B testing
- Effortless popup A/B testing: Don’t just guess which popup will perform best! A/B test different variations of your popups, including headlines, copy, visuals, and CTAs (calls-to-action) to see what drives the most conversions.
- Landing page A/B testing: Easily A/B test your landing page headlines, product descriptions, calls-to-action, and more with our point & click editor.
- Data-driven insights: Gain valuable insights from OptiMonk’s detailed analytics to understand what resonates best with your audience. Optimize your popups and landing pages based on real data for continuous improvement.
3. Personalize for a smoother user experience
- Dynamic content: Showcase products and offers relevant to each visitor’s browsing behavior and past purchases. This level of personalization creates a more engaging shopping experience, leading to higher conversion rates.
- Targeted welcome offers: Greet new visitors with special welcome discounts or incentives relevant to their interests. This personalized touch can make a big difference in first impressions.
- Abandoned cart recovery: Win back visitors who almost converted! Use OptiMonk to trigger targeted popups reminding people about abandoned carts and offering incentives to complete their purchases.
Key features:
- Drag-and-drop builder: Easily create and customize popups without coding.
- A/B testing: Test different popup variations to determine the most effective.
- Personalization: Target specific customer segments with tailored messages.
Pros and cons
Pros:
- User-friendly interface suitable for non-technical users.
- Responsive and helpful customer support.
- Continuous updates based on user feedback.
Cons:
Advanced features may require a paid plan.
Want to take your Shopify store to the next level and increase sales? Start your forever-free OptiMonk plan today!
2. Shopify Search & Discovery
Take charge of your store’s search engine to deliver accurate and relevant results with this free Shopify app (created by Shopify).
Personalize product recommendations based on browsing behavior and purchase history to ensure visitors find exactly what they’re looking for, leading to happier customers and increased conversions.
Key features:
- Customizable filters: Help shoppers refine searches across categories.
- Synonym groups: Align product descriptions with common search terms.
- Product boosting: Highlight specific products in search results
Pros and cons
Pros:
- Enhances product discoverability and search accuracy.
- Easy setup and integration.
- No additional costs.
Cons
Customization may be limited by default settings.
You can take a look and download it here.
3. Cartly Slide Cart Drawer
Checkout abandonment is a huge deal, so make sure to focus on decreasing it. Why not try a user-friendly cart drawer?
This Shopify app allows for quick cart access, upsells, and cross-sells. A sticky “add to cart” button minimizes cart abandonment and ensures a seamless checkout experience.
Key features:
- Customizable sidebar cart: Provides quick cart access with “Buy Now” buttons.
- Direct checkout options: Streamlines the purchasing process.
- Theme integration: Seamlessly integrates with various themes and page builders.
Pros and cons
Pros:
- Reduces cart abandonment by simplifying checkout.
- User-friendly and quick to implement.
- Responsive customer support.
Cons:
Some advanced features may require a paid plan.
This is a free Shopify app, and you can download it here.
4. AI ChatGPT description: ST
Generate high-quality product descriptions for your product pages in just a few clicks with AI ChatGPT description: ST.
With this Shopify app, you can achieve high-quality content that is both informative and engaging, improve SEO ranking for better product discoverability, and convert more website visitors.
Key features:
- Bulk description generation: Create multiple product descriptions simultaneously.
- Multilingual support: Generate descriptions in over 15 languages.
- SEO-friendly content: Enhance product discoverability with optimized descriptions.
Pros and cons
Pros:
- Saves time on content creation.
- Supports multiple languages.
- Easy setup and integration.
Cons
- The quality of generated content may require manual editing.
5. Judge.me AliExpress Reviews
Social proof is an often underrated—but very important—part of boosting brand credibility.
Import genuine customer reviews and photos as social proof directly from AliExpress with Judge.me. Seeing authentic reviews can do a lot to increase trust and conversion rates, convincing hesitant buyers to take the plunge.
Key features:
- Review importation: Import reviews directly from AliExpress.
- Customizable display: Tailor review presentation to match your brand.
- Automated collection: Set up automatic review imports and updates.
Pros and cons
Pros:
- Enhances social proof with authentic reviews.
- User-friendly interface.
- Responsive customer support.
Cons:
Limited to importing reviews from AliExpress.
You can download the free Shopify app here
6. Pumper Bundles Quantity Breaks
Product bundling is a well-known marketing strategy used by lots of ecommerce store owners.
If you want to motivate your customers to spend more, enticing product bundles and tiered discounts can help with that. Create exciting bundle deals using Pumper Bundles Quantity Breaks to boost your average order value and incentivize larger purchases.
Key features
- Product bundling: Create enticing bundle deals.
- Tiered discounts: Offer discounts based on purchase quantity.
- Analytics dashboard: Track sales and customer behavior.
Pros and cons
Pros:
- Boosts average order value.
- User-friendly interface.
- Seamless Shopify integration.
Cons:
Customization options may be limited.
It’s a free Shopify solution, and you can download it here.
7. Upsell Koala: Volume Discounts
Implement volume and tiered discounts, bundles, and quantity breaks with Upsell Koala.
This Shopify app also allows you to offer one-click post-purchase upsells to capitalize on purchase momentum and encourage further spending.
Key features:
- Volume and tiered discounts: Encourage larger purchases with structured pricing.
- Post-purchase upsells: Offer additional products after the initial purchase.
- Customizable offers: Tailor discounts and upsells to fit your brand.
Pros and cons
Pros:
- Increases average order value.
- Easy to set up and use.
- Effective upselling tools.
Cons:
- Some features may require a paid plan.
The Shopify app is totally free and you can download it here.
8. Booster: Page Speed Optimizer
Speed matters! In today’s digital world, impatient visitors won’t wait around for a slow-loading store. If your website is slow, customers can get frustrated and abandon their cart. Not to mention that it can have a significant negative impact on your search engine optimization efforts.
Booster tackles this problem by optimizing your store’s page speed, especially for mobile devices. Faster loading times mean happier visitors, a smoother shopping experience, and potentially more conversions for your ecommerce store.
Key features:
- Automatic page preloading: Enhances site speed by preloading pages.
- Image optimization: Reduces image load times for faster browsing.
- Simple installation: No coding required for setup.
Pros and cons
Pros:
- Improves user experience with faster load times.
- Free to use.
- Responsive customer support.
Cons:
Limited advanced optimization features.
This Shopify app is also completely free, and you can download it here.
9. GemPages Landing Page Builder
High-converting landing pages are a key part of any good funnel. With GemPages, you can design great landing pages to convert even more customers.
Choose from a library of 80+ pre-made templates and customize them to match your brand aesthetic.
Key features
- Drag-and-drop editor: Design pages without coding skills.
- Template library: Access over 80 pre-made templates.
- App integrations: Seamlessly integrate with other Shopify apps.
Pros and cons
Pros
- Easy-to-use drag-and-drop editor
- Large template library
- Seamless app integrations
Cons
- Some advanced features require a paid plan,
- Limited customization in the free version
GemPages has a free plan available.
10. Rapid AI Search Bar & Filter
Struggling with customers who use vague search terms? No problem! Rapid AI Search Bar & Filter uses artificial intelligence to understand what your visitors are really looking for.
Plus, it offers product and collection filters for a super-powered search experience that keeps customers happy and conversions flowing.
Key features
- AI-powered search: Understands vague search terms to deliver better results.
- Advanced filtering: Offers collection and product filters for improved navigation.
- Autocomplete suggestions: Enhances search speed and accuracy.
Pros and cons
Pros:
- Improves search relevance and product discoverability
- AI-driven, so it improves over time
- Helps reduce bounce rates
Cons:
Limited customization in the free version
There is a free plan available.
11. ReConvert Post Purchase Upsell
Turning first-time buyers into repeat customers isn’t so easy, right?
With ReConvert Upsell, you can offer one-click upsells, post-purchase upsells, and even discounted upsells directly on your checkout and thank you pages.
Key features
- One-click post-purchase upsells: Encourage customers to buy more immediately after purchase.
- Checkout page upsells: Increase average order value with strategic offers.
- Thank-you page optimization: Convert a basic thank-you page into a sales opportunity.
Pros and cons
Pros:
- Helps increase revenue from existing customers
- Works automatically once set up
- Easy to use with a simple interface
Cons:
Advanced upsell rules may require a paid plan
This app also has a free plan available.
12. Fera Product Reviews App
Building customer trust is essential for any Shopify store.
With Fera Product Reviews App, you can showcase and import reviews from various platforms like Amazon, Etsy, AliExpress, and Google. Positive reviews build trust and credibility, ultimately leading to more sales for you.
Key features
- Multi-platform review import: Import reviews from Amazon, Etsy, Google, and AliExpress.
- Customizable review display: Tailor reviews to match your store’s design.
- Photo and video reviews: Allow customers to add real-life media for credibility.
Pros and cons
Pros:
- Builds customer trust and increases conversion rates.
- Fully customizable review layouts.
- Automatic review request emails available.
Cons:
Some premium features, such as video reviews, require a paid plan.
Take a look at their free plan here.
13. Dropshipman: Easy Dropshipping
Do you have a dropshipping business and want to simplify it? Dropshipman can be your ally!
This Shopify app streamlines the entire process, allowing you to source products, fulfill orders, and even automate tasks.
Key features
- Automated order fulfillment: Syncs with suppliers to streamline order processing.
- Product sourcing tools: Helps find high-quality dropshipping suppliers.
- Bulk order processing: Saves time by handling multiple orders at once.
Pros and cons
Pros:
- Simplifies dropshipping management.
- Reduces manual work for order fulfillment.
- Integrates well with Shopify stores.
Cons:
Limited to certain suppliers and marketplaces.
Convinced? Check out their free plan!
14. PostShip Order Tracking
Proactive order tracking notifications are a game-changer!
PostShip eliminates the need for customers to inquire about their order status, freeing up your time and providing a more positive post-purchase experience.
Key features
- Automated order tracking: Sends real-time notifications to customers.
- Branded tracking page: Keeps customers engaged with a custom tracking portal.
- Multi-carrier integration: Works with major shipping providers worldwide.
Pros and cons
Pros:
- Reduces customer inquiries about order status.
- Enhances the post-purchase experience.
- Easy to set up and use.
Cons:
Limited tracking customization options in the free versio
Take a look at this free app on the Shopify app marketplace.
15. Smile: Loyalty & Rewards
In a super competitive landscape like ecommerce, customer loyalty is a key to success.
A customer loyalty program encourages customers to make repeat purchases, and Smile can help you set one up. You’ll be able to offer various program options like referrals, reward points, and even VIP tiers to keep your customers coming back for more.
And happy, rewarded customers are more likely to spread the word about your store!
Key features:
- Points-based reward system: Customers earn points for purchases and interactions.
- VIP tiers: Encourage more spending with exclusive benefits.
- Referral program: Reward customers for referring new buyers.
Pros and cons
Pros:
- Helps build customer loyalty and repeat purchases.
- Encourages engagement and brand advocacy.
- Seamless integration with Shopify.
Cons:
Advanced customization and tier structures require a paid plan.
Smile has a free plan available, take a look here.
16. PushOwl: Web Push & Email
Don’t lose touch with your customers!
PushOwl lets you send personalized push notifications and emails directly to their devices. This powerful app keeps your brand top-of-mind and drives traffic with targeted messages based on customer behavior and interests.
Key features:
- Web push notifications: Send instant messages to users’ browsers.
- Automated cart recovery: Remind customers about abandoned carts.
- Custom segmentation: Target specific customer groups with personalized offers.
Pros and cons
Pros:
- Increases engagement and conversion rates.
- Does not require customers to provide email addresses.
- Good for retargeting and customer retention.
Cons:
Limited personalization options in the free version.
Send push notifications and drive traffic with PushOwl’s free plan.
17. Omega Facebook Messenger Chat
Wanna level up your customer support?
Omega Facebook Messenger Chat adds a live chat widget to your store, allowing customers to connect with you directly on Facebook Messenger. This convenient option streamlines communication and can even lead to increased sales by keeping conversations persistent across your Shopify stores.
Key features
- Live chat widget: Allows direct customer support via Facebook Messenger.
- Persistent chat history: Keeps conversations accessible across devices.
- Seamless Facebook integration: Directly connects with your Facebook Business Page.
Pros and cons
Pros:
- Enhances customer support with instant responses.
- Keeps chat history for better engagement.
- Free and easy to use.
Cons:
Requires customers to use Facebook Messenger, which may not be preferred by all.
Download the free Shopify app now.
18. Klaviyo: Email Marketing & SMS
The power of personalization is well-known among ecommerce marketers. Klaviyo helps you send highly targeted emails and texts that resonate with your customers.
This Shopify app includes automated emails for abandoned carts, back-in-stock alerts, and more, keeping your customers engaged and driving sales.
Key features
- Automated email sequences: Set up abandoned cart, welcome, and promotional emails.
- SMS marketing: Reach customers directly with targeted text messages.
- Customer segmentation: Personalize marketing messages based on user data.
Pros and cons
Pros:
- Powerful automation for email and SMS marketing.
- Helps increase repeat sales and customer retention.
- Easy integration with Shopify.
Cons:
Free plan has a limited number of email and SMS sends per month.
Check out Klaviyo’s free plan now.
19. Printful: Print on Demand
Want to turn your ideas into products? Print on demand services are highly popular, and Printful can help you to create custom merchandise with ease.
Printful is a print on demand service that’s not just easy to use, but also allows you to create and upload your own designs.
Key features
- No inventory required: Sell custom products without upfront stock investment.
- Design customization: Easily create and upload designs for apparel, accessories, and more.
- Global fulfillment network: Products are shipped from locations closest to the customer.
Pros and cons
Pros:
- No need to manage inventory or handle shipping.
- Wide range of customizable products.
- Seamless integration with Shopify.
Cons:
Pricing can be higher compared to bulk suppliers.
There’s a free plan available, download the app now.
20. Doc 404: Broken links repair
Say goodbye to frustrated customers! Doc 404 keeps your Shopify store running smoothly by tracking and fixing broken links in real-time.
Receive instant alerts and easily repair any errors, ensuring a seamless browsing experience for your visitors.
Key features
- Automatic broken link detection: Identifies and alerts you to 404 errors.
- Auto-redirection: Redirects users to relevant pages to avoid dead ends.
- Instant alerts: Notifies you of issues in real-time.
Pros and cons
Pros:
- Prevents customers from landing on error pages.
- Helps improve SEO by maintaining proper website structure.
- Easy to use and set up.
Cons:
Some advanced redirection features require a paid plan.
Fix your broken links now with this free app!
FAQ
What is Shopify?
Shopify is a complete ecommerce platform that empowers you to launch, manage, and grow your online business. They offer a user-friendly platform with everything you need to sell products online, from setting up your store and managing inventory to processing payments and fulfilling orders.
Why use Shopify Apps?
Shopify apps are like extensions for your online store. They add extra features and functionality to help you improve every aspect of the customer journey, from product discovery to the post-purchase experience. With a vast array of free and paid apps available, you can customize your store to perfectly fit your specific needs and goals.
Are there any free apps that can help to boost sales?
Absolutely! The Shopify App Store offers a wide selection of free apps (we just explored 20 of them in this guide) designed to help you increase sales. These apps can help you optimize search functionality, create urgency with countdown timers, recover abandoned carts, personalize the shopping experience, and much more.
How to install apps from the Shopify App Store?
Installing apps on Shopify is a breeze! Here’s a quick guide:
- Log in to your Shopify admin panel.
- Click “Apps” in the left-hand sidebar menu.
- Browse the Shopify App Store or search for a specific app by name.
- Once you’ve found the app you’re interested in, click on it to learn more about its features and pricing.
- If you’re happy with the app, click “Add app.”
- You may be prompted to grant the app certain permissions to function properly. Review these permissions carefully before clicking “Install.”
- Once installed, you can usually configure the app’s settings directly from your Shopify admin panel.
Tip: Many free apps offer premium plans with additional features. It’s worth exploring these options to see if there’s a paid plan that can help you achieve your specific business goals.
Wrapping up
Forget breaking the bank! Optimizing your Shopify store is within reach for everyone. From streamlining checkout to personalizing product recommendations, you’ve just found the tools you need to skyrocket your sales.
Remember, every successful entrepreneur starts somewhere. Now it’s your turn to put these tools to work, watch your sales climb, and build a thriving online empire—start today!
Migration has never been easier
We made switching a no-brainer with our free, white-glove onboarding service so you can get started in the blink of an eye.
What should you do next?
Thanks for reading till the end. Here are 4 ways we can help you grow your business:
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Get advice from a CRO expert
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Written by
Barbara Bartucz
Barbara is a Content Marketer at OptiMonk. She takes pride in creating different forms of content, whether it’s an article, a video, or an e-book.
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Product updates: January Release 2025
